Legal

Terms of Service & Privacy Policy

Last updated: July 8, 2026. Please read these policies carefully before using Memorial. By creating an account or using our services, you agree to these terms.

Terms of Service

Welcome to Memorial (“we,” “our,” or “us”). These Terms of Service govern your access to and use of our platform, including the website, dashboard, memorial pages, AI card generation tools, template editor, and all related features (collectively, the “Service”).

1. Eligibility

You must be at least 18 years old to create an account. By using Memorial, you represent that you meet this requirement and that all information you provide is accurate and current.

2. Your Account

You are responsible for maintaining the confidentiality of your account credentials and for all activity that occurs under your account. Notify us immediately at support@memorial.app if you suspect unauthorised access.

3. Memorials & Cards

Memorial allows you to create digital memorial profiles and print-ready funeral cards. You retain full ownership of the original content you upload (photos, text, videos). You grant Memorial a limited, non-exclusive licence to store, display, and process that content solely to provide the Service to you.

4. Intellectual Property

All templates, design assets, AI models, and platform code are owned by Memorial or its licensors. You may not reproduce, resell, or distribute our templates or design elements outside the platform without written permission.

5. Termination

We reserve the right to suspend or terminate your account if you violate these Terms. You may delete your account at any time from your dashboard settings. Upon deletion, your data will be removed in accordance with our Data Retention policy below.

6. Disclaimer of Warranties

The Service is provided “as is” without warranties of any kind, express or implied. We do not guarantee uninterrupted or error-free operation of the platform.

7. Limitation of Liability

To the maximum extent permitted by applicable law, Memorial shall not be liable for any indirect, incidental, consequential, or punitive damages arising from your use of the Service.

8. Governing Law

These Terms are governed by and construed in accordance with applicable law. Any disputes shall be resolved through binding arbitration or in the courts of the applicable jurisdiction.

Acceptable Use

Memorial is designed to honour the lives and legacies of loved ones. You agree not to use the platform to:

  • Create memorials for living individuals without their consent.
  • Upload content that is abusive, defamatory, obscene, or illegal.
  • Impersonate another person or organisation.
  • Attempt to gain unauthorised access to any memorial or account.
  • Use automated tools to scrape, harvest, or bulk-create content.
  • Upload copyrighted images, videos, or text without proper rights.
  • Use the platform for commercial advertising without prior written consent.

Violations may result in immediate account suspension and, where appropriate, reporting to relevant authorities.

AI-Generated Content

Our platform offers optional AI-powered tools to help you write obituaries, tribute messages, and card text. The following applies to all AI-generated content:

Ownership

Content generated by our AI tools and then edited or published by you is treated as your content. You retain full rights to it once exported or saved. We do not claim ownership of AI outputs.

Review Responsibility

AI-generated text is a starting point. You are responsible for reviewing, editing, and verifying all content before publishing or printing. Memorial is not liable for inaccuracies in AI-generated text.

Data Use

Information you provide to generate AI content (names, dates, descriptions) is used only to produce that specific output. We do not use your personal memorial details to train our AI models.

Opt-Out

AI features are entirely optional. You can create, customise, and publish memorials and cards without using any AI tools at any time.

Payments & Billing

Free & Premium Plans

Memorial offers free access to a selection of templates and one memorial profile. Premium plans unlock unlimited memorials, premium template designs, advanced AI tools, and priority support.

Billing

Premium subscriptions are billed monthly or annually. All payments are processed securely through our payment provider. We do not store your full card details on our servers.

Refunds

We offer a 7-day refund policy on new subscriptions if you are not satisfied. One-time card purchases or individual template downloads are non-refundable once the file has been downloaded.

Cancellation

You may cancel your subscription at any time from your account settings. Access continues until the end of your current billing period. No prorated refunds are issued for partial billing periods.

Privacy Policy

Your family’s privacy is our highest priority. This Privacy Policy explains what data we collect, how we use it, and your rights regarding that data.

Information We Collect

  • Account information: Name, email address, and password when you sign up.
  • Memorial content: Photos, videos, bios, dates, and tribute messages you upload or write.
  • Usage data: Pages visited, features used, and actions taken within the platform (anonymised analytics only).
  • Device & browser data: IP address, browser type, and device type for security and performance purposes.

How We Use Your Information

  • To provide, operate, and maintain the Memorial service.
  • To send account-related emails (password reset, invitation notifications, billing receipts).
  • To improve platform features through aggregated, anonymised analytics.
  • To detect, prevent, and address fraud or security issues.

We never sell your personal data or memorial content to third parties.

Who Can See Your Memorial

Memorials are private by default. Only people you explicitly invite via a private link can view a memorial. You can adjust sharing settings at any time from your dashboard.

Data Retention

We retain your data for as long as your account is active. When you delete your account, all personal data and memorial content is permanently removed from our servers within 30 days, except where retention is required by law.

Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate data.
  • Request deletion of your data (“right to be forgotten”).
  • Object to or restrict processing of your data.
  • Data portability — receive a copy of your data in a machine-readable format.

To exercise any of these rights, contact us at privacy@memorial.app.

Data & Security

Encryption

All data transmitted between your browser and our servers is encrypted using TLS (Transport Layer Security). Stored files — including photos and videos — are encrypted at rest.

Access Controls

Access to production data is restricted to authorised personnel only, protected by multi-factor authentication and audited regularly.

Third-Party Services

We use trusted third-party services including secure cloud storage and payment processors. Each provider is GDPR-compliant and bound by data processing agreements.

Breach Notification

In the unlikely event of a data breach affecting your personal information, we will notify you within 72 hours of becoming aware, as required by applicable regulations.

Backups

Memorial content is backed up daily. In the event of data loss, we will make every effort to restore content from the most recent backup.

Cookies

We use a minimal set of cookies to keep the platform working correctly and to understand how it is used.

Essential Cookies

Required for the platform to function — including authentication sessions and security tokens. These cannot be disabled.

Analytics Cookies

We use privacy-respecting analytics to understand which features are used most. All data is aggregated and anonymised — no individual tracking profiles are built.

No Advertising Cookies

We do not use advertising or retargeting cookies. We do not share your browsing behaviour with ad networks.

Managing Cookies

You can control cookie settings through your browser. Disabling essential cookies may prevent some features from working correctly.

Contact Us

If you have any questions about these Terms or our Privacy Policy, please reach out:

We aim to respond to all enquiries within 2 business days. For urgent privacy matters we will respond within 24 hours.